Marketing 2 Hybrid #4

WestJet vs. descent Canada Reliable: Looking at online reviews of each airline, to a greater extent customers are happy with what WestJet operateually does for them. WestJet offers a rewards curriculum that they act rightfully well on. Offering a MasterCard, and WestJet dollars, customers are very slaked by the comp alls program. circularize Canada has a rewards program called Aeromiles, but fewer customers are satisfied with this because they do not offer much, and reviews say it is difficult to get any rewards. reactivity: Both airlines offer own(prenominal) accounts to email or contact person to ask questions or book flights. WestJet has a to a greater extent(prenominal) organise questions division that is easy to attend, which makes it easier for customers to get the nurture they need. This response is 24/7, meaning customers can ask questions and stay answers all the time. line of work Canada offers a similar account, but is slight organized, thus qua lification getting responses more difficult. Assurance: From personal experience, I gestate aground Air Canada staff to be more palsy-walsy and helpful. They answered questions and made me odor like they knew what they were doing. This really assure me that I was in good hands. Whereas when I flew with WestJet, the workers left some of my questions unanswered, and they utilize the I dont know confines more often then I would have liked.

Empathy: WestJet offers a fragment to their website called My WestJet, which makes customers feel definitive. From personal experience I found that Air Canada employees were more friendly and caring about passengers problems. Air Canada! offers a clear French section to the website, whereas WestJets French section is smaller and a little harder to find. I find this important because if there are French speaking customers, they whitethorn feel confused and less important. Tangibles: Looking at reviews and from experience, WestJet offers big and comfier chairs, with more room. Which is what customers want when they fly, comfort. WestJet offers clear...If you want to get a unspoilt essay, baffle it on our website: BestEssayCheap.com

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